PinnedShelly ShmurackinThe StartupForensic Science Principals for Product ManagersForensic science is a field that leverages scientific methodologies and tools, in order to obtain criminal convictions. it is highly…Jul 15, 2022Jul 15, 2022
Shelly ShmurackinAspectiva EngineeringLessons Learned from Two Years with the World’s Largest RetailerWalmart, the world's largest retailer, acquired Aspectiva in 2019. Aspectiva became part of a team of 2.3 million Walmart employees that…Sep 4, 2021Sep 4, 2021
Shelly ShmurackinUX CollectiveFBI profiling techniques for product managersUsing the learnings of forensic psychologists & law enforcements officials about criminal profiling to improve product management workSep 2, 20211Sep 2, 20211
Shelly ShmurackinAspectiva EngineeringThe Product & Engineering Role in Leading Organizational ChangeWhat is our role in the growth from a small startup to an organization? How can we help reduce pain and achieve greatness?Aug 18, 2021Aug 18, 2021
Shelly ShmurackRecidivism Prediction Pitfalls: An explanation through Collaborative FilteringAccording to one of the case studies done, the overall precision that the existing model provides is between 61–70%, with two main issues…Aug 13, 2021Aug 13, 2021
Shelly ShmurackinThe StartupExplaining Precision & Recall By Thoughts Of Justice ReformIf you are working on AI/ML products, you might have already came across the words “precision” & “recall” along the way, we use these…Dec 25, 2020Dec 25, 2020
Shelly ShmurackinUX CollectiveThe dark side of user interviews: Lessons learned from wrongful convictionsThe Innocence Project has documented over 375 DNA exonerations in the United States, 21 of these cases served on death row, and an average…Jan 16, 2021Jan 16, 2021
Shelly ShmurackA Product Manager’s Journey Into The Dark Statistics of Crime (Part II- The Story with Crime)Why is it that crime based media keep breaking revenue records unlike no other in their respective media categories? And how does this…Dec 8, 2019Dec 8, 2019
Shelly ShmurackA Product manager’s journey into the dark statistics of crimeWhat is that spark that creates podcasts like “Serial” or TV docos like “Making a Murderer” so captivating? how is it that they keep…Dec 5, 2019Dec 5, 2019